Market overview

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Mapping – the big picture-white spots … where should the company should be in 5 years?.

In a strategy both costumer and competitor locations are included.

But is your business at the right location?.

Do you have enough locations to get your market share or do you have too many locations?.

Should you consider reducing number of locations in order to get a better EBIT ( i.e. lower operating costs per. unit, more volume, more margin)?

I have previously worked with these facts and have experience in setting up facts and scenarios, and estimate the outcome of future solutions.